Page Text: Inbound Marketing & Education Director, Hootsuite
What you get with your Hootsuite Social Marketing Certification
Industry-recognized certification that demonstrates your expertise with the essential elements of social marketing to clients and employers.
A permanent online certificate to showcase your digital expertise that you can link to from your blog, website, or any other online profile.
How to get your Hootsuite Social Marketing Certification
Get your Hootsuite Social Marketing Certification by passing a 60-question online exam, testing your knowledge of the core principles of social media marketing.
The exam is based exclusively on the Social Marketing training videos in this course - which cover everything from creating a social media strategy and optimizing profiles to social content marketing and audience building.
Frequently Asked Questions
How much does the Certification Course cost?
$199 USD.
Does the certification ever expire?
No. Once you pass the exam, the certification is yours forever.
How is this different than the Hootsuite Platform certification?
The Social Marketing Certification tests your knowledge of the core principles of social media marketing. The Hootsuite Platform Certification demonstrates your knowledge of the Hootsuite dashboard. While different, the two certifications are complementary. Having skills (and credentials) in both strategy and the Hootsuite platform can accelerate your career.
How do I prepare for the Social Marketing certification exam?
The exam is based on Hootsuite’s online Social Marketing Training course that covers the fundamentals of social marketing. We recommend reviewing the course before attempting the exam.
How many questions is the exam?
60-question timed online exam.
What is the passing grade for the exam?
The minimum passing grade for the exam is 80%
How long does the exam take?
You’ll have 60 minutes to complete the 60-question exam.
If I fail the exam will I have to pay again to retake it?
No. You can take the exam as many times as necessary until you pass, at no extra cost.
Can I take the exam without taking the course?
Yes. If you’re confident in your social marketing skills, you can go straight to the certification exam.
How is the exam created?
The Hootsuite Academy team creates exams following established instructional design best practices. More information can be seen here.
Get Certified as a Hootsuite Social Marketing Professional