Page Text: Next-Gen Targeting
Powered by SHE Media’s Atlas Data Studio
We offer state-of-the-art technology that powers all of PMC brands and our Partner Collective. Our best-in-class ad management platform delivers unparalleled results, maximizing engagement with the right audiences and resulting in never-before-seen insights and optimizations.
1st Party Audience Data
Powered by Permutive, cookieless segments are developed in real-time based on our users’ on-site behavioral signals. Examples include pageview frequency, time spent on page, scroll depth, ad engagement and e-commerce purchase profiles.
Niche Contextual Alignment
Leveraging IBM Watson & AdmantX tech, we identify and target relevant editorial to guarantee adjacency and access to users at the peak of engagement.
Precise 2nd & 3rd Party Segments
Leveraging our DMP, Permutive, we curate and layer trusted and highly accurate 2ND & 3rd party data segments for precise user targeting.
Real-time Insights & Retargeting
Poll SHE Media users in real-time to uncover consumer intentions and leverage these insights to fuel retargeting, KPI and optimization strategies.
Our High Standards
SHE Media has an exclusive seat at the table and we meet only the highest standards.
Google Certified Partner
We are a Google Certified Partner (GCPP) - SHE Media is one of only a handful of publishers in the world to attain GCPP accreditation. We are identified as exemplary controllers of inventory, content, fraud mitigation, business operations, performance and more.
Trust-Worthy Accountability Group (TAG) Partner
We are a Trust-Worthy Accountability Group (TAG) Partner - we take our reputation seriously! Through our TAG and TAG Against Fraud Certifications, brands and agencies know they are in good hands.
Thoroughly Vet Every Site in Our Network Using IAS
We thoroughly vet every site in the SHE Media Collective using IAS - We actively prevent invalid traffic! We vet any new publishers coming into our network first to ensure fraud is <5%.
Yield Management
Your one-stop shop for yield management
We work with and test a deep roster of leading demand partners for standard media, high impact, native, video, and emerging formats.
A sample of our hybrid server-to-server and client side integration demand partners:
Ad Technology
Leverage an enterprise ad-tech stack that includes:
Viewability & Ad Quality