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Page Title: Brand Strategy | Marketing Dive

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Page Description: Marketing news, voices and jobs for industry professionals. Optimized for your mobile phone.

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Page Text: By Sara Karlovitch • April 14, 2022 Retrieved from 6Connex on April 14, 2022

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Brand Strategy  Pabst Blue Ribbon hides beer kegs to bring Easter fun to adults   Fresh off Super Bowl victory, LA Rams open virtual fan house   The Marketing Dive Outlook on 2022   Betches parlays social media acumen into canned cocktail line   Irish Spring looks to wash away 'gamer funk' with shower pod   Anheuser-Busch loops in MLB, NFL for in-stadium recycling push   Omnicom integrates LG's CTV inventory into Omni ecosystem   IHOP opens International Bank of Pancakes with sunny influencer push   Baskin-Robbins scoops up brand refresh   Absolut bolsters Coachella sponsorship with metaverse pop-up   Campaign Trail: Logitech for Creators fosters community in debut brand platform   Lego and Epic Games team up to build child-friendly metaverse space   Amazon, Walmart, Target lead retail media as CPG ad spend tops $500M   Lululemon taps Nike vet, Adidas exec for senior leadership roles   Brands ramp up gaming marketing but still lag consumers   How ethnic e-grocers are turning up the heat on shoppable recipes   Cracker Jack ushers in a new ballgame with Cracker Jill packaging   Chipotle lets Roblox players roll virtual burritos into real food   Podcast advertising prospers but needs solutions to reach full potential   80% of CMOs turn to agencies for TV strategies amid streaming shift   Miller Lite emphasizes taste with beer flavor drops   Coke promotes new pixel-flavored cola with Fortnite island   With a portfolio of iconic snacks, Hostess Brands sweetens its business for another century   Google releases Retail Search tool to improve shopper discovery   Lay's serves 4-course tasting meal on Coachella grounds   Wendy's opens metaverse restaurant in Horizon Worlds  Get the free newsletter  Most Popular  Library resources Company Announcements What We're Reading Events Industry Intel Get Marketing Dive in your inbox 

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